Sky ran a competition searching for a charity with aspirations to 'Make it Big'. We entered, and won. There followed a three year charity partnership with Sky worth over £1million in cash and in kind during this period. To say that this partnership has turned Chickenshed around is an understatement. This huge investment of cash, time and resource has enabled us to grow and develop our business by recruiting three new staff members, evaluate our outcomes through an impact survey by respected education research agency EdComs (see below), produce more ambitious and daring productions, establish a satellite 'Shed' in Scotland (FifeShed), enable a rebrand so we can properly define who we are, and even produce this website. For Sky, the partnership is a perfect fit, say's Chief Executive James Murdoch. From Sky staff, overwhelmingly positive feedback and Chickenshed now have major three year charity partnership experience, to add to Whitbread with whom we have also enjoyed Charity of the Year status.
EdComs survey
EdComs completed a Sky Staff Survey in 2006 to evaluate the impact and success of the partnership with Chickenshed at the mid point. It found that:
• 81% believe that, in Chickenshed, Sky has picked a worthwhile cause; and that
• Staff respected the choice of Chickenshed as charity partner - it didn't represent the 'safe' choice, and they liked that. To them, Sky is about taking risks, and being cutting edge, and by choosing Chickenshed they were once again shaking things up, and taking a chance.
Fund our core work: workshops, education, outreach, our building - Barclays case study
Sponsor a production: market your business, invest in the arts - Anglo Irish case study
Commission outreach work with schools and community groups - Herbalife case study
Become a Patron - Berg Kaprow Lewis case study
Involve your staff: Team Challenges - Sky case study
Involve your staff: regular volunteering - Linklaters case study
Book A Day at the Shed, a team building, diversity promoting workshop for employees